Catherine Weigel
Managing Partner, Sprott Inc. and Managing Partner, ETF Marketing, Sprott Asset Management USA
Managing Partner, Sprott Inc. and Managing Partner, ETF Marketing, Sprott Asset Management USA
Catherine Weigel is Managing Partner, ETF Marketing, Sprott Asset Management. Her responsibilities include product messaging, content and media strategy, advertising and marketing communications for Sprott ETFs. She joined Sprott in 2022 and has more than 25 years of financial marketing experience. Before joining Sprott, Ms. Weigel was Vice President of Content at ProShares, a pioneering ETF issuer, where she was instrumental in a dozen product launches. Prior to this, she spent nine years as Senior Vice President and Editorial Director at Carpenter Group, and six years as Content Strategist and Senior Editor at Wechsler Ross & Partners, two leading strategic marketing agencies that served the world’s largest asset management, fintech and financial brands. She began her career in brand management at Morgan Stanley and marketing communications at New York Life Insurance Company. Ms. Weigel graduated from Denison University, receiving a BA in English (Writing) and Psychology.